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Nigeria: Chidimma Adetshina Appointed Enugu State Brand Ambassador

todayOctober 11, 2024

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The beauty queen has dual citizenship.

Chidimma Adetshina, Miss Universe Nigeria 2024 winner, has been appointed as the brand ambassador of Enugu State. The 23-year-old was named ambassador by the Governor of Enugu State, Peter Mbah, in an X post on Thursday.

Her appointment came after a warm homecoming on Tuesday in Enugu, where she was welcomed with banners, traditional performances, and celebrations.

The beauty queen has dual citizenship. She was born in South Africa to a Nigerian father from Enugu State and a Mozambique mother who is now a naturalised South African.

PREMIUM TIMES reported that Adetshina, who faced backlash while participating in the Miss South Africa 2024 competition over her Nigerian heritage, withdrew from the pageant and won the Miss Universe Nigeria title on 30 August.

In his statement, Governor Mbah emphasised that her appointment symbolises her resilience and determination–qualities reflective of the Enugu culture and values.

He stated, “Today, I appointed Miss Universe Nigeria, Chidimma Onwe Adetshina, as the brand ambassador of Enugu State. Chidimma is an indigene of Amurri, Nkanu West LGA, who embodies the resilience and determination that define Ndi Enugu. Despite numerous challenges, her journey to this remarkable achievement is a testament to the grit and perseverance that we, as Ndi Enugu, are known for. I am incredibly proud to congratulate her on this accomplishment and welcome her back home.